When it comes to finding the best national retail roll-out company, there is no room for error. In this process, timing is definitely critical for brand coherence. Delays in just one area can lead to an avalanche of unintended consequences. Therefore, it is of the utmost importance to make sure your roll-outs are in experienced hands. With over 17 years of experience, Millennium Logistics Management has become the leader in providing roll-out management services, making them experts in this topic. The following are some tips they recommend when looking for a roll-out service provider.
Communication is key.
Large-scale multi-site projects like retail roll-outs require all moving parts to coordinate together. This can be challenging even in the best of circumstances. If a problem in plans arises and needs to be taken care of, is there any chance the company handling your roll-out logistics will drop the ball on communication? Is the company equipped with communication methods that are able to handle getting out a clear message to all branches of the roll-out in a timely manner if you needed to adjust changes mid-project? Ideally, a single point of contact between all parties is best to reduce the chance of human error. By providing a single point of contact on a project, you can be sure that your time-sensitive input reaches those who need to act on it instantly without a middle man.
Choose a company with a track record at your scale.
You want to partner with a company that can easily handle your needs and preferably, one that has dealt with (and has solutions in place for) all the little contingencies that are bound to come up in a complicated project. For instance, if you need to cover hundreds of stores nationwide, make sure the company you partner with has a network that can easily accommodate that scale. One thing you can do make sure the company will meet your needs is to ask for examples of other large-scale roll-outs the company has successfully accomplished. Will your needs be stretching the company’s capacity, or are they practiced at mobilizing teams across the area you need to cover?
More services are better.
Retail roll-outs require many things to come together smoothly and at times coordination of the services needed is half the headache. You can evade some of this frustration by choosing to work with a company that can fill in as many gaps as possible, letting them deal with coordinating and logistics. Some companies that promote retail roll-outs can also provide décor installation, signage, displays and kiosks, supply chain management and more. Always ask a potential partner what range of services they offer. Often, it is easier to have one company coordinate a range of services than to have several hired companies work together and by simplifying, you will save yourself any unnecessary hassle.
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